There are so many ways customers can reach you today, such as going to your website, emailing you, texting you or making contact through social media channels.
You may be wondering whether having a vanity number will really make a difference to your business. A vanity number is basically an alphanumeric number and here are some of the reasons why it could be beneficial.
Easy to remember
Today consumers have so much to remember while doing business online, from pin numbers to passwords and sometimes even the answers to security questions. Using a vanity phone number can make remembering easier for them.
Vanity numbers usually require consumers to remember a word or two related to your business, making it easy for them to connect the number with how it can benefit them.
For example, a 1-800-HOTDOGS vanity number will stick in their minds and they can recall it when they’re craving a hot dog. It is likely to stick in their minds much longer than a random set of numbers.
A survey of 1,000 consumers showed that they have a 45% higher recall of vanity 800 phone numbers than web addresses. This suggests that advertisers are likely to benefit from using a memorable toll free number as well as a web address in any advertising campaigns.
Broaden your market
Vanity numbers not only generate more calls and leads but they can broaden your market because they have a national presence. With a national toll free number, you may even be able to gain ground over local competitors because it’s your number that stays at the forefront in the minds of consumers.
The best way to go about finding a great vanity number is to brainstorm words that capture the value proposition of your business. Kall8 is a company that helps you to find your perfect vanity number.
All you do is enter letters or numbers in the search box or choose a specific category. With your vanity number, you also get various helpful features at no extra charge.
Reinforce your brand image
With a vanity number that reflects what you do and not just how to reach you, consumers understand that you specialize in what they need. Your competitors may offer similar goods or services but when consumers associate you with that word or two, there is no doubt in their minds about what you offer and they know they can reach you immediately.
Improve customer service
Customers won’t hesitate to call you when they experience problems with your product or service if you’re using a vanity number. Solving a problem promptly and efficiently could prevent them from posting a negative review on social media.
Negative reviews can seriously affect your reputation and you want to avoid them if possible. Many companies use vanity numbers for that very reason – people can call immediately when they have a problem so the situation does not escalate.
Don’t ever miss a call
Today call forwarding allows you to route your calls wherever you want at any hour. If you are out of the office for the day, you can forward them to your cell phone. If you are working from home, you can forward them to your home office line.
With the ability to forward calls, you won’t miss any calls to your vanity number. This means that people can reach you whenever they want and receive seamless 24/7 customer support.
Vanity phone numbers, above all, offer consumers an easy-to-remember way to reach companies and companies can show what they have to offer at a single glance.